Kantarworldpanel.com Survey is the world’s leading evidence-based insights and consulting company. We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, the data resources and benchmarks, our innovative analytics and technology, we help our clients understand people and inspire growth.
|Min Payout||1 points|
|Average Referral rate||0%|
|Platform Category||Online Survey|
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How the COVID-19 is transforming FMCG: omnichannel view
The most comprehensive global omnichannel research yet, based on data from across 52 countries, enables us to provide a unique picture of retail and shopper dynamics before and during the lockdown. We are also starting to understand which of these changes will be permanent.
Solutions to drive growth
We use our consumer panel information to find brands’ growth levers through our complete suite of solutions. These are organised into seven capabilities:
Market dynamics. Understand consumer and shopper behaviour in your market.
Media. Boost the return of your media investment.
Segmentation. Target your most valuable market segments.
Pricing & Promotions. Define the right level for pricing and promotions.
Innovation. Launch successful products.
Consumer & Shopper Attitudes. Uncover the why behind the what.
Shopper & Retail. Optimise the consumer path to purchase.
We adapt to your needs
Off-the-shelf or tailor made, we provide you with the best solutions for your brand.
Measure through Core Tracking data: real consumer behaviour monitored on a continuous basis
Explain through Consumer Behaviour: a complete suite of off-the-rack consumer behaviour analysis to provide you with meaningful insights.
Advise through Business Solutions: a fully bespoke solutions portfolio to support your most strategic decisions.
Kantarworldpanel.com Survey spokespeople are known for their deep understanding of consumers and shoppers and the broader marketplace in which brands operate. As recognised experts on FMCG, Retail or Telecoms, they appear regularly across print and broadcast media and present at conferences around the world.