ActiveRevenue Advertisement Platform Review : It is Safe

About ActiveRevenue Advertisement Platform

ActiveRevenue Advertisement Platform is a self-serve platform that allows advertisers access to high performing ad units, granular targeting, real-time bidding on CPM/CPC and multiple optimization capabilities including a sophisticated auto-optimization algorithm. The available ad-formats are Push Notification, PPR (Zero Click) and Pop-under. Active Revenue is a top self-serve demand side platform (DSP) for marketing professionals and agencies. Using a combination of industry experience and advanced secure technology the provide intelligence solutions to branded advertisers and media buyers.

Some Important Basic Information

Self-Serve Advertising Platform

ActiveRevenue is a self-serve demand-side advertising platform which allows advertisers access high performing ad units, granular targeting, competitive pricing, and multiple optimizations capabilities. Programmatic advertisement has taken its rightful place in the digital marketing industry. The right demand-side platform can simplify the marketing campaign ActiveRevenue Advertisement Platform trifold while improving the efforts considerably. The ability to place the ads directly in front of the target audience boosts the conversion rate and increases the company profits. How can you take advantage of the best approach to programmatic advertising? By choosing the best demand-side platform.

What Is A Demand Side Platform?

A demand-side platform is software which marketing specialists use for programmatic ad purchase. Usually, demand-side platforms acquire places for advertising using real-time bidding auctions. The goal of a platform is to buy the place for an ad at a suitable website and show these ads to the viewers, who meet the client’s requirements at the lowest price. Demand-side platform advertising is usually employed by ad agencies, marketing teams or outsourced advertisers. These platforms provide a single interface for easy access to ad exchanges, advertising networks, platforms and much more. They allow the client to purchase rich media ads, video ads, mobile ads, and native ads in real time. The process of purchasing an ad is automated, taking a fraction of a time it would if done manually. The real-time auction for the ad spot takes place in just a few seconds.

How Does A Demand Side Platform Work?

Understanding how demand-side platform works is easy. Imagine a program, which has information about your target audience and knows how much money you want to spend on the ads. It uses this data to search for the website that this target audience visits most often. Once it has the list of these websites, the program singles out the ones with the ActiveRevenue Advertisement Platform cheapest ad space. Then the software contacts SSP (supply-side platform), which helps website owners sell their ad space. SSP initiates an auction. The highest paying bidder wins the space. Immediately, your ad is placed on the right website for the audience to see and click on.

Top Demand Side Platform Companies

Numerous demand-side platform companies exist, catering to a large marketing audience. However, only a few deal with the variety of needs of different companies at once. At a self-served demand-side platform like Active Revenue, marketing professionals can get a full set of programmatic advertising services for their needs, regardless of the type of company they are working for.

Ad Formats

Push Notifications

Push notifications provide convenience and value traffic for mobile advertisers. Try this new ad format and you will be surprised by great results.

Pop

Pop-Under Ads for Desktop or Mobile devices deliver great results ActiveRevenue for advertisers seeking the lowest price for a specific number of targeted visitors directed to their web site, landing page or application.

Domain Redirect

Also known as Zero-Click traffic. When the user makes a URL mistype, he will be redirected to your landing page in the same window.

Targeting Capabilities

Geo Targeting

Their DSP geotargeting features allow you to reach people by country, city, town and even parts of towns.

Interest Targeting

Target people based on their interests to ensure ActiveRevenue your campaign only reaches those who will engage with it.

Browser Targeting

Choose from a range of the most popular browsers, including Chrome, Firefox, IE and more.

Carriers Targeting

Choose from a comprehensive list of Carriers to reach with your campaign.